About

The Jewellery Story

'Some people grow up knowing what they love'

As a little girl, I used to transform my late father's home office into a jewellery shop, carefully laying out pieces I had created from Fimo clay and inviting my mum's friends to come and browse. That was my first store. I didn't know it then, but I was already doing exactly what I was meant to do.

Jewellery has always had a hold on me, I am totally obsessed. I cannot walk past a jewellery shop without stopping. I have spent years working in marketing and sales for a large international jewellery company, built businesses in fashion and interiors, and found myself drawn again and again to the same things: beauty, nature, craftsmanship and the stories objects carry with them.

Today I am lucky enough to have two homes in the UK and Ibiza.  Ibiza is the island that feeds so much of what Deoro is. The warm light, the freedom of the wild botanicals, the textures of sun-bleached stone and sea glass, all of it finds its way into the pieces I choose. The energy of all this combined has always been my greatest inspiration.

Deoro is the culmination of all of that. Every piece in our collection is individually selected, never mass produced. From luminous gemstones to symbolic charms and curated vintage finds, each one is chosen because it means something. Because I believe the jewellery you wear should be exciting and unique to you.